JAKKS Pacific a leading designer and marketer of toys and consumer products, is thrilled to announce its latest licensing partnership that brings together the iconic Sonic the Hedgehog and DC’s Justice League. In collaboration with SEGA of America and Warner Bros. Discovery Global Consumer Products, JAKKS Pacific will produce an all-new toy line inspired by the DC x Sonic the Hedgehog crossover event.
The toy line will feature fan-favorite characters from both franchises, including Sonic, Shadow, Tails, alongside members of DC’s Justice League including Superman, Batman, and Wonder Woman, reimagined in bold, action-packed crossover designs. From articulated action figures to vehicles and plush, this dynamic collection will celebrate the heroic energy and visual excitement of both brands.
“JAKKS is honored to be at the forefront of producing toys for this historic entertainment crossover,” said Kevin Feely, Vice President of Marketing at JAKKS Pacific. “The fusion of Sonic’s speed and style with DC’s legendary Super Heroes allows us to create products that are innovative, collectible, and incredibly fun for audiences of all ages. Sonic and DC fans are in for something truly special!”
The DC x Sonic the Hedgehog toy line will debut this fall with products set to hit shelves and online retailers in Fall 2025. This latest launch builds on JAKKS Pacific’s continued success with the Sonic brand and represents a new milestone in the company’s commitment to delivering top-tier, story-driven toy experiences.
DC x Sonic the Hedgehog, a multi-platform release and crossover partnership, officially kicked off March 2025 when DC Comics launched the eponymous, five-issue comic book series. The storyline features DC’s Justice League and Team Sonic teaming up after DC Super-Villain, Darkseid, crosses dimensions to invade the world of Sonic the Hedgehog. Written by Ian Flynn (writer of “Sonic the Hedgehog” comic book series) with art by Adam Bryce Thomas, the series publishes monthly through July 2025.
Source: SEGA
