Nintendo might have slowed down regarding its iOS and Android game releases but the company has still accumulated roughly 2.2 billion from its variety of smartphone games. Fire Emblem Heroes is the one that’s made the most amount of cash at roughly $1.193 billion in revenue. The Japanese are the ones who make up the majority of spending followed by the United States. Sensor Tower reports that Fire Emblem Shadows has seen a slow start, with 800,000 downloads generating $200,000. Former official Nintendo magazine editor Neil Long said the following to The Game Business about Nintendo’s approach to mobile.
“If you look at the numbers, they’ve made billions of dollars out of mobile,” Long said. “And for most companies that would be great, but Nintendo is a very different company. It ultimately has its core interest in selling consoles and making games for its own consoles, and not being beholden to platform holders like Apple and Google. [Nintendo doesn’t] have control over those platforms. Now Nintendo has movies and theme parks, they are in a position where they can afford to not worry about mobile too much. If the company wasn’t doing so great, like it wasn’t in 2014, 2015 and 2016, maybe they would show a bit more interest in mobile.”
